Unleashing Your Creative Vision: A Guide to Art Directing Your Own Video Project or Campaign
Dive into the world of creative directing with this quick guide on how to art direct your own video project or campaign. From defining your vision to post-production finesse, discover some key steps to turn your ideas into effective pieces of content. Whether you're a filmmaker, content creator, or entrepreneur, this video is your roadmap to unlocking the full potential of your visual storytelling.
Avoid These Common Pitfalls: What NOT to Do with Your Brand's Social Media
Navigate the intricate world of social media with confidence! Learn about common mistakes brands make, from inconsistent posting to neglecting audience engagement. Discover the pitfalls and ensure your brand's success in the digital landscape.
HOW I GOT INTO CARDI B’S DRESSING ROOM WITH MY CAMERA
Today's my birthday, so I wanted to share something special with you all. This is the story of how I, as a young content creator who hadn't really done anything credible yet, made it into the dressing room of CARDI B, once of the world's biggest pop stars. And i'll share some footage from the shoot! Hope you enjoy.
10 TIPS FOR CREATING ENGAGING MARKETING VIDEOS
Creating engaging videos is a powerful way to connect with your audience and leave a lasting impression. Whether you're a seasoned marketer or just dipping your toes into video content, these 10 tips will guide you in crafting compelling marketing videos that captivate your viewers and drive results.
WHY PROFESSIONAL VIDEO PRODUCTION IS A WISE INVESTMENT
In the digital age, video content is king, and quality matters. Explore how professional video production elevates your brand's reputation, engages your audience, and yields a significant return on investment.
DO YOU REALLY NEED A CINEMA CAMERA FOR YOUR VIDEO PROJECT?
In video production, the choice of equipment is extremely important. One common question is whether you really need a cinema camera for your video project. Cinema cameras are known for their exceptional image quality and cinematic capabilities, but they come with a hefty price tag. In this blog post, we'll explore the factors to consider when deciding if a cinema camera is a necessity for your video project or if there are viable alternatives that can deliver excellent results.
HOW VIDEO CAN BOOST YOUR BRAND’S ONLINE PRESENCE
Establishing a strong online presence is vital for businesses and individuals looking to connect with their target audience. In this blog post, we'll explore the impact of video on your brand's online presence and provide insights on how to leverage its power effectively.
HOW TO PLAN YOUR VIDEO PROJECT: Questions to Ask a Video Production Company and Communicate Your Needs
Whether you're planning a promotional video, a documentary, or any other type of video project, partnering with a professional video production company can make a world of difference in the quality and impact of your content. In this blog post, we'll guide you on the questions to ask a video production company and how to effectively communicate your needs to ensure a successful collaboration.
THE POWER OF STORYTELLING IN VIDEO MARKETING
Video marketing is a dynamic medium that allows brands to connect with viewers on a deeper level, and one of the most compelling ways to do so is through storytelling. Let’s explore the power of storytelling in video marketing and why it's an indispensable tool for any brand looking to make a lasting impact.
WORK: TWITCHCON 2023 w/THE KNOT
We joined your wedding planner BFF; The Knot to film an episode for their new YouTube show “For The Love Of…” at Twitchcon 2023 in Las Vegas! We met interesting attendees, friendly couples, and huge streamers, and captured it all on video for you to enjoy.
CREATING GREAT LAS VEGAS WEDDING VIDEOS: TIPS FROM A WEDDING LEGEND
Creating Great Wedding Videos In Las Vegas: wedding videography has a unique and captivating charm. Whether you're a seasoned videographer or a couple planning to document your special day, this guide will help you create unforgettable wedding videos that stand out in the bustling wedding capital of the world.
WORK: HR Technology Conference 2023
This year at Mandalay Bay, we joined up with our clients Pearson Workforce Skills to film an educational conference at the 2023 HR Technology Conference. Here are some BTS pics of the room and setup, with clips to follow!
LAS VEGAS FOOD AND BEVERAGE VIDEO PRODUCTION: Crafting Culinary Magic
Unlock the secrets to creating captivating food and beverage videos in the dazzling city of Las Vegas. Discover the art of storytelling, camera wizardry, and post-production finesse to elevate your content and leave a lasting impression.
WORK: FILOSO Barber Brand
The world’s fastest growing brand of specialized barber products is based in Las Vegas. FILOSO styles themselves as a Barber brand created by Barbers for Barbers, with a mission to provide the best quality tools and products, at a fair price. They reached out to us for some help with lifestyle content. Here are a few selects from the shoot! Be sure to visit FILOSO and check out what they have on offer.
WORK: Las Vegas ACES in the WNBA Semifinals
Here are some BTS pics (and some borrowed from the @LVAces IG page) and clips from our day operating live broadcast camera with the ACES during game 1 of the semifinals vs. the Dallas Wings. With a halftime performance by Rick Ross, appearances by R&B stars Kehlani and Tank, and a dominant team win by Las Vegas, this was an event you had to be there for.
8 TIPS That Will Make Your Las Vegas Convention Video Stand Out!
Dazzle your audience with a Las Vegas convention video that stands out. Our expert tips cover everything from camera techniques to post-production magic. Elevate your event experience with outstanding quality and creativity.
WORK: “Outta My League” w/@GrillGuy
🏀 🏈 the “Outta My League” trailer is officially here! Working with The Grill Guy and Georges Niang / Austin Ekeler was a great time - we’re honored to have played a part in this amazing new series!
Shooting with the Chef: Elevating Your Restaurant Marketing Video
Capture the culinary magic of your restaurant in stunning video! Learn how to overcome low-light challenges, employ creative lighting, and showcase your head chef for a mouthwatering marketing video that sets you apart. Discover the secrets to elevating your restaurant's brand through captivating visuals.
WORK: Las Vegas Kung Fu Academy
We’re martial arts enthusiasts here at on3trackmind, so it’s only right that we connected with Las Vegas Kung Fu Academy to film some instructional videos for their YouTube channel. Here’s the first in a series about authentic shaolin blocking, and the proper techniques therein.
TIPS TO IMPROVE YOUR MUSIC VIDEO THAT COST NOTHING!
Unlock the secrets to producing high-impact music videos without draining your budget. Learn how strategic location selection, creative lighting, practical effects, and expert camera techniques can transform your visuals. Discover how artists like Beyoncé and Kendrick Lamar use these techniques to captivate audiences.